Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.

Brian Tracy has consulted for more than 1,000 companies and addressed more than 4,000,000 people in 4,000 talks and seminars throughout the US, Canada and 40 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.

He has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. He has written and produced more than 300 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 20 languages.

He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America's largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results.

Brian says every person wants to achieve better, faster, easier results in his or her life, but most people are unsure of where they need to apply changes to get the right outcome. The place where we focus our energies is our focal point, and determining where to apply our time and effort takes some concentration and skill. To deliver this skill in an era of uncertainty, personal development and success coach, Brian Tracy offers tools and techniques on improving the quality of your life and work.

Tracy says, "Just as the focused energy in a laser beam cuts through steel, your ability to choose the most vital element of any situation will enable you to perform at extraordinary levels in any endeavor."

Four Basic Steps

Brian Tracy's Focal Point Process involves four basic steps that anyone can take:

1. Do more of the things that bring you greater rewards and satisfaction.

2. Do less of certain things that do not help you accomplish the things you want.

3. Start to do things you are not doing at all today.

4. Stop doing certain things altogether if they are inconsistent with what you want and where you want to go.

These simple steps contain the essential building blocks necessary to bring about the changes that can turn anybody's life around. First, a person must have the desire to change. Then, he or she must decide to make the change. With the will to persist until desired results are achieved, anyone is ready to improve his or her world and unlock dormant potential.